Loyalty Program Partners: How to Choose the Right Brands
The right loyalty program partners can help businesses increase customer engagement, improve retention, and make...
Posts by
Phil Hussey
Paid Loyalty Programs: The Ultimate 2026 Guide to Charging
Should you charge customers to join your loyalty program? A paid loyalty program can create recurring revenue and...
Customer Loyalty Programs: The Complete Guide for 2026
In 2026, customers expect more from brands than discounts and promotional offers. They want relevant experiences,...
Top 15 CRM Loyalty Program Examples to Inspire Your Business
Customer loyalty programs have evolved beyond simple points and discounts. Today, businesses can connect loyalty...
How AI Is Transforming CRM Loyalty Programs in 2026
Customer loyalty is becoming increasingly data-driven. In 2026, businesses are using artificial intelligence (AI)...
How CRM and Loyalty Programs Affect Customer Engagement in 2026
Customer expectations are changing rapidly in 2026. Customers want brands to understand their needs, provide...
Complete Guide for Loyalty Consulting Services in USA
In today’s competitive market, building lasting customer relationships requires more than traditional rewards and promotional offers. Loyalty consulting services in the USA help businesses create customer loyalty strategies that improve engagement, encourage valuable behaviors, strengthen relationships, and support long-term growth. From loyalty program design and rewards to personalization, CRM, partnerships, and ROI measurement, the right approach can turn customer loyalty into a measurable business advantage.
Insider advice on optimizing your loyalty program performance
Thanks to the expert contributions from LoyaltyLevers’ tech partner network, we’ve curated the most actionable insights and impactful tips on how to boost loyalty program performance and ROI. Key themes include increased use of zero-party data, subscription-based loyalty programs, B2B loyalty, personalized loyalty programs, gamification loyalty programs and loyalty program partnerships (coalitions).
{% module_block module "widget_45cc74f9-789d-456b-b529-c4e19094043b" %}{% module_attribute "child_css" is_json="true" %}{}{% end_module_attribute %}{% module_attribute "css" is_json="true" %}{}{% end_module_attribute %}{% module_attribute "definition_id" is_json="true" %}null{% end_module_attribute %}{% module_attribute "feature_description" is_json="true" %}{% raw %}"Loyalty Program Examples: Expedia Group launches One Key
Overview
One Key, Expedia Groups’ new loyalty program, is designed to knit together their three main businesses: VRBO, Expedia and hotels.com. The program claims 168MM members worldwide, introducing the first vacation rental loyalty program and an advantage for VRBO over Airbnb.
7 Types of Loyalty Programs
Points Rewards programs are certainly a popular form of loyalty program, but it's important to remember that there are numerous loyalty program designs that don’t include points at all. In fact, there are 7 distinct types of loyalty programs to consider when revamping a loyalty program or starting a brand new one. A sound loyalty program design process will start with your objectives and the unique opportunities that exist for your brand, and only then move to program concepts that are best aligned. Although you’ll want to mix and match to achieve a balanced program design, these 7 different loyalty program types provide a good starting point for brainstorming and ideation.